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Consumer Attitudes & Behavior

  • Everyday points best loyalty promotion

    Toronto – New research from loyalty currency management provider Points shows that offering points and miles for everyday purchases is the most effective means of driving consumer loyalty. Points surveyed more than 1,500 loyalty program members from across North America and found that 83% earn points and miles on everyday purchases.

  • Bed Bath & Beyond still on the mend

    The bad weather that hurt Bed Bath & Beyond during the fourth quarter may have abated, but the company’s sales still grew at a slower than expected pace during the first quarter and caused profits to come in toward the low end of expectations.

  • Report: Gap applications surge on higher wage

    San Francisco – Gap Inc. has reportedly experienced a 10% increase in job applications since its February announcement that it would raise its minimum wage for employees to $10 per hour by 2015. According to Bloomberg, the increase has occurred across all Gap brands, including Banana Republic and Athletica, but has been most pronounced at Old Navy, where applications had previously been declining.

  • Survey: One-in-four global consumers hit by card fraud

    Naples, Fla. – One-in-four global consumers has been victimized by card fraud in the past five years. According to a new study conducted by ACI Worldwide and Aite Group, the United Arab Emirates has the highest rate of credit, debit and prepaid card fraud overall at 44%, followed by China at 42% and India and the United States at 41% each.

    Other findings include:

    • 63% of global consumers (respondents) who have experienced fraud are more likely to use their cards less.

  • The Numbers Game

    Believe it or not (and I can barely believe it myself), the critical back-to-school period at the end of summer is right around the corner. While back-to-school is always big for retailers, this year’s period could be an especially important one, as 2014 has been underwhelming so far.

  • Study: Retailers dominate list of worst places to work

    Sausalito, Calif. - Retailers dominated a list of the worst companies in the U.S. to work, taking eight of the top 11 spots. According to a report from corporate review site Glassdoor.com, Books-A-Million is the worst company to work for in the U.S., with common employee complaints including low pay, high stress and limited promotion opportunities.

  • Updike biography tops Amazon editors’ 2014 best books list

    Amazon’s books editors have chosen their annual list of the 10 best books that have been released since January.

    This year, a biography of author John Updike tops the list, and the other nine books span everything from a book on Edward Snowden and the NSA to a fictionalized story of American abolitionist and women’s rights advocate Sarah Grimké.

    The overall list is one of 18 that get compiled around this time of year in various categories like cookbooks, audiobooks and others.

    The top 10 books of 2014 so far are:

  • Survey: Social media has little brand impact

    Washington, D.C. - A clear majority of Americans say social media has no effect at all on their purchasing decisions. According to a new Gallup poll, 62% in the U.S. say Facebook and Twitter, among other sites, do not have any influence on their decisions to purchase products.

  • Morton Salt bolsters R&D capabilities

    Morton Salt has invested $1 million in a state-of-the art food lab at its research and development center in Elgin, Illinois, to support the food industry’s growing desire to reduce sodium levels in comestibles.  

    By creating a dedicated food lab at its R&D center, Morton Salt is adding new equipment and 1,300 sq. ft. of space for its team of food scientists and technical staff. Morton also plans to focus on new product development, enhanced formulations, application testing and technical support.

  • Study: Online leading back-to-school channel

    New York – Online is the leading channel for consumers to perform both back-to-school and back-to-college shopping. According to a study from e-commerce marketing technology provider HookLogic and polling company Qriously, 35% of consumers shop for back-to-school suppliers online, while 34% shop in-store and 33% shop both channels (some totals equal more than 100% due to rounding).

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