Attitudes: Retailers

St. Louis -- Forty-five percent of customers shopping in-store at bricks-and mortar-locations will walk out and complete their purchase online for a discount as low as 2.5%, according to new showrooming research from GroupM Next.

This number jumps to 60% of shoppers who will leave and purchase a product online for a savings of 5%. When discovering an online discount of 20%, a small percentage of shoppers (13%) stay and complete their purchase in store.

Arlington, Va. -- In letters sent to President Barack Obama and Governor Mitt Romney, the Retail Industry Leaders Association urged both to consider the retail industry’s prominent role in the U.S. economy as they advance their visions for the future.

The letter was signed by Gregg Steinhafel, Target chairman, president and CEO and Sandra L. Kennedy, RILA president. Steinhafel serves as chairman of the RILA board of directors. 

MISSISSAUGA, ON — Walmart Canada got some key insights into its core shoppers when it surveyed more than 2,000 Canadian moms with children under 18. And while the survey may have targeted Canadian shoppers, the results can easily be applied to shoppers in the United States.

Bloomberg reports this week that Walmart is becoming more sophisticated in its dealings with the government, and the company is employing an interesting tactic to gain political insights.

Earlier this week, 10 Walmart moms from the Denver area were assembled for the company's latest focus group, according to the Bloomberg report, and they were asked about their top issues and impressions of presidential candidates.

An “exclusive” report from Reuters this week suggests U.S. authorities are poised to put the retail industry under the microscope as a result of Walmart’s bribery scandal in Mexico.

Chicago -- Amazon ranks as the coolest mobile or social affiliate program,  according to a survey conducted by EPiServer, a provider of multichannel digital marketing and e-commerce software. The  survey was conducted among CEOs, VPs, directors and e-commerce managers at more than 94 organizations including retailers, manufacturers, wholesalers, catalogers, web-only merchants and local-retailers.

New York -- A survey released Tuesday by the International Council of Shopping Centers and Goldman-Sachs found that 42% of U.S. consumers expect to spend more on back-to-school items this year than they did in 2011.

With the back-to-school shopping season already well underway as one-third of households reported that they have begun to shop, ICSC and Goldman-Sachs expect the average household expenditure on all types of back-to-school items will be about $300 this year.

New York -- Consumer confidence unexpectedly declined in July to the lowest level this year as Americans over concerns about the economy, Bloomberg reported.

The Thomson Reuters/University of Michigan index of consumer sentiment dropped to 72 this month from June’s 73.2 reading. The metric was projected to rise to 73.5, according to a economists surveyed by Bloomberg News.