Merchandising

Any company can claim to know its ideal customer, but winners are the ones who deliver on this knowledge.

Summer is here and it’s time for my annual beach boardwalk-themed column.

Academy Sports & Outdoors pays close attention to local customer demand signals when designing its merchandising strategy.

A regional Southeast off-price retailer is automating markdown decisions based on real-time data.

Strong placement in artificial intelligence search results is crucial – and the rules of the game are different than for traditional search engine optimization.

Bed Bath & Beyond and The Container Store’s retail co-branding efforts are underway.

The nation’s largest beauty retailer is enhancing its visibility into category trends, brand and item-level performance, and competitive shifts.

Target Corp. is going all out to mark the 30th anniversary of Pokémon with exclusive merchandise, social and in-store promotions, and a little star power.