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Marketing Tactics

  • Report: Retailers continue to invest in green

    Miami -- Retailers are continuing to invest in sustainability initiatives, even during tough economic times, according to a new report by RSR Research entitled "Lean and Green: Sustainable Practices Are Changing Retail, Benchmark 2010.”

  • Deloitte consumer spending index drops in October

  • Target profit rises 22.6%, sees strong holiday

    Minneapolis -- Target Corp.'s fiscal third-quarter earnings rose 22.6%, beating analysts' estimates, boosted by improvements in its credit-card business and rising food sales. The chain also projected a strong holiday, saying it expects an important sales measure to rise more sharply than it has in three years. It is hoping to lure more shoppers during the holidays with its updated store layout and a new credit-card program that offers 5% off all purchases.

  • Toys'R'Us gets early start on Thanksgiving sale

  • Brown Shoe to test new store format

    St. Louis -- Brown Shoe Co. will test a new retail format, called Mind Body Sole by Famous Footwear, that offers a wide range of fitness footwear for active consumers. The shops, opening in five locations by yearend, will feature footwear for running, walking, hiking, toning and more from top brands including Nike, Reebok, ASICS, Skechers, New Balance, Avia, Saucony, Adidas and K-Swiss.

  • Survey: Black Friday shopping likely to be ‘intense’

    New York City -- According to a special national consumer poll commissioned by the International Council of Shopping Centers and Goldman Sachs, 31% of households plan to shop on Black Friday in 2010 compared with 26% in 2009. However, the strongest driver of Black Friday shopping is children, as 43% of households with kids are planning to shop on that day. Additionally, 37% of households reported that they plan to shop on the Saturday or Sunday after Thanksgiving.

  • Target reports Q3 earnings growth

  • Best Buy offers free online shipping

    New York City -- Best Buy has become the latest retailer to offer free shipping for select online orders for the holidays.

    The chain said the offer, which is good through Dec. 21, is valid on hundreds of thousands of items, including all CD’s, Blu-Ray and DVD movies, as well as gaming software and accessories.

    Other retailers have begun offering free shipping programs to entice shoppers to open their wallets this holiday season, including Wal-Mart Stores, J.C. Penney and Target Corp.

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