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Marketing Tactics

  • Walmart extends lead over Target in Kantar Retail’s price survey

    Boston -- Walmart continues to extend its lead and again achieves its price leadership position over Target, in Kantar Retail’s semi-annual pricing study. Target’s overall grocery and consumables basket has been more expensive than Walmart’s since the study was performed in January 2011.

    With an overall branded basket 3.8% less expensive than Target’s, Walmart extended its lead over its rival from June 2013 when Walmart’s overall basket was only 2% cheaper than Target’s.

  • Uniqlo teams up with Pharrell Williams for new ad campaign

    Uniqlo has enlisted musician and music producer Pharrell Williams as a collaborator and spokesperson for the UT 2014 spring-summer collection. Launched in 2003, Uniqlo’s UT T-shirt brand is getting a fresh start this year, as “The New Model T,” a collection produced by its creative director and street fashion icon Nigo.

  • Kroger is messing with Texas

    The next two years will see Kroger elevate the level of competition in north Texas with an ambitious investment program that comes as Walmart accelerates expansion of its smaller format stores.

  • Walgreens, Roush Fenway Racing launch interactive promotion

    Deerfield Park, Ill. - Walgreens and Roush Fenway Racing have launched a partnership to stage "The Race Around America" interactive promotion, presented by Balance Financial Prepaid MasterCard from Walgreens. By registering their cards for the promotion, Balance financial card cardholders will be entered in the sweepstakes portion of the omni-channel promotion.  

  • Nike, Seattle

    Nike's store in University Village, Seattle, was created as a sanctuary for athletes. The goal is present in every detail in the 6,247-dq.-ft. store, including this quote from company co-founder Bill Bowerman that is painted onto the bleacher board behind the cash wrap: "There's no such thing as bad weather, just soft people."

  • Driving Forces

    Founded as a “cook your own steak” restaurant in an abandoned gas station in 1974, Quaker Steak & Lube has evolved into one of the nation’s most up-and-coming casual-dining chains, renowned for its award-winning chicken wings and flavorful — make that hot — sauces. But as much as the food offerings have changed at “The Lube,” the brand remains true to its gas station and vintage car-loving roots.

  • Let Us Entertain You

    As a category of shopping center, open-air centers have been evolving ever since the days they were called lifestyle centers. New categories of tenants have evolved, along with new ways of creating compelling tenant mixes and environments. We asked three open-air owners to tell us about current and possible future directions that evolution may take.

     

    The companies are San Diego-based American Assets Trust; Irvine Co. Retail Properties in Irvine, Calif.; and Columbus, Ohio-based Glimcher Realty Trust. Here’s what they had to say.

  • RadioShack hit hard in Q4, store closures planned

    A 19% fourth-quarter same-store sales decline and a steep decline in profitability prompted RadioShack to announce the closure of 1,100 stores while CEO Joseph Magnacca maintained the retailer’s brand equity remains strong and a profitability plan is in place.

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