In-Store Media

COMMERCE, Calif. — Rodeo Drive is the place where Julia Roberts got the last laugh in "Pretty Woman" and the home to some of the most sought-after fashions in the world. But perhaps there is room on the iconic street for a more inclusive retail destination.

In that vain, 99 Cents Only Stores has issued a press release announcing its search for retail property on Rodeo Drive and is encouraging anyone with information on available retail space on Rodeo Drive is to contact its real estate department.

DEERFIELD, Ill. — Walgreens on Monday announced the launch of the "Taylor Swift Store at Walgreens," which will market a wide array of products from the six-time Grammy winner's branded merchandise line. Walgreens and select Duane Reade locations will provide a comprehensive, in-store selection of Taylor Swift music and merchandise.

The items will be available for purchase chain wide beginning the week of Oct. 8. The Taylor Swift-branded merchandise will incorporate artwork from her soon to be released album, "Red."

By Mark J. Rowell, president, Mammoth Media

Supermarkets, apparel chains and other retail outlets need clear signage with messaging that is sharply and professionally printed to draw in customers.

Palo Alto, Calif. -- HP announced that its technology is powering an interactive, hands-on experience for shoppers and visitors at the new McCormick World of Flavors store in Baltimore.

Cincinnati -- Throughout the month of October, Kroger is lighting up its Cincinnati headquarters with pink spotlights and 150-ft. banners, celebrating breast cancer awareness month.  

Li Ning, one of China’s largest marketers of sports apparel, footwear and equipment, has opened a flagship in Beijing with a bold design that  uses the theme of motion to attract and engage shoppers. A strong angular grid pattern is present throughout the store—in the ceilings, lighting and floor pattern — that creates an impression of non-stop movement. The theme is most visible on the sweeping lines of the four-story façade, which features a massive banner with changeable imagery.

Target this week entered the seasonal fray dominated so far by Walmart and Toys "R" Us attempting to outdo one another with announcements about their layaway offers, product reservation programs and top toy lists.

San Diego, Calif. -- Audio products company Parametric Sound Corp. said Tuesday that Build-A-Bear Workshop will include its directed sound product in six newly designed stores that will be opened across the U.S. this year.  

The HyperSound product will allow Build-A-Bear to simultaneously operate multiple interactive kiosks within the store, each playing its own specific audio message.