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NEW YORK — Macy's announced that its "Macy's Chefs A-Go-Go" food truck tour will kick off in Miami on June 28. The first-ever tour will feature a chef from Macy's Culinary Council at each stop. MCC chefs include Cat Cora, Todd English and Marcus Samuelsson.

Insight into consumers’ buying behaviors is important in order for advertisers and retailers to reach this elusive shopper who is seeking not only to save money but to save time. Consumers’ continued interest in coupons and savings has been influenced, in part, by concerns over their own personal economic situations. Today, faced with rising food and gas prices, consumers are seeking ways to offset these increases. 

With Father’s Day approaching, General Growth Properties has rolled out a mall promotion that invites shoppers to “check in” to their local GGP mall using Foursquare for a chance to win a trip to the 82nd MLB All-Star Game at Chase Field in Phoenix.

When shoppers “check-in” through Foursquare, they receive a link to enter the sweepstakes, which includes four tickets to the MLB All-Star Game on July 12, $1,000 in Shop Etc. Mall Gift Cards and a hotel stay and golf outing at the AAA Four-Diamond, all-suite Arizona Grand Resort.

ST. PETERSBURG, Fla. — HSN announced that Jennifer Lopez will launch her new fragrance Love & Light exclusively on HSN on July 2.

HSN said it is also offering fans the chance to win a private meet-and-greet with Lopez at the HSN set on July 2. The comany is accepting entries via its Facebook page and HSN.com through June 14.

The prize package will also include:

• Airfare for a winner and guest

• Two nights at the historic Vinoy Renaissance Resort and Golf Club in St. Petersburg, FL

A Wild West atmosphere remains evident in the world of e-commerce as brands, once reluctant to sell directly to customers online for fear of alienating retailers, are now experimenting with novel ideas that just a few years ago would have been unthinkable.

For example, Ad Age this week chronicles an example involving Procter & Gamble selling products direct to consumers on its Facebook fan pages for several leading brands such as Tide, Gillette, Olay, Gain, CoverGirl, Luvs and Febreze.

The latest installment in the dramatic collaboration between Procter & Gamble and Walmart is set to air this Saturday on NBC at 8 p.m. EST. The made-for-TV family movie called “Field of Vision” involves the topical subject of bullying, and in keeping with prior films offer viewers a heavy dose of morality.

CHICAGO and CAMBRIDGE, Mass. and SPRINGFIELD, Mass. and BOSTON — Through a partnership with Incentive Targeting and HaloEffect, Big Y Foods will become the first grocery retailer to offer Groupon deals digitally loaded to shoppers’ loyalty cards, the companies announced.

An amazing variety of people shop at Walmart stores, which is understandable given the company’s often cited statistic that 140 million people visit its stores weekly. This diversity of customers is one of the things that makes Walmart unique as this video from singer Jessica Frech cleverly illustrates in a light-hearted way. Click here to watch.