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Social Media

  • Neiman Marcus builds Pinterest in fashion

    DALLAS — Neiman Marcus is inviting customers to create Pinterest collections featuring images from its Art of Fashion campaign for the chance to win a $1,000 gift card. 

    The contest runs March 6 to March 27. One winner will be chosen by a panel of Neiman Marcus judges.

  • Gap rocks out with Hendrix t-shirts

    SAN FRANCISCO — Gap is honoring the 70th birthday of Jimi Hendrix with the launch of two limited-edition t-shirt designs. The t-shirts feature art from the iconic musician's new album, People, Hell and Angels, which introduces previously unreleased studio recordings from 1969, the year Gap was founded in San Francisco.

  • Valpak shows some love with Facebook

    LARGO, Fla. — Coupon distributor Valpak took to Facebook last month to ask consumers to show what they love for the chance to win cash in the first ever Facebook promotion featured on the front of the Valpak envelope.

    Since the "Show Us What You Love" Sweepstakes started last month, Valpak has had an overwhelming response. Photographs of adorable babies, furry puppies and sunny beaches filled with families – have been sent in through the Valpak Facebook contest.

  • Macy's goes old Hollywood with Marilyn Monroe line

    NEW YORK — Macy’s has launched a new apparel collection inspired by, and named for, Hollywood legend Marilyn Monroe. The collection, created by LF USA and Authentic Brands Group, will infuse the actress unrivaled personality and retro styling into flirty and fun garments for the fashion-forward girl.

  • Report: Consumers still frugal; shopping less channels

    Chicago -- Shoppers will reduce the number of channels they visit and remain intensely focused on value in 2013, according to the latest research from SymphonyIRI Group.

    According to Symphony’s “2012 CPG Year in Review: Finding the New Normal,” consumers are still attempting to ease budgetary strains and are embracing a wide variety of money-saving strategies.

  • Rose Paving Co. to raise funds for St. Jude Children’s Research Hospital at SPECS 2013

    Bridgeview, Ill. -- Rose Paving Company is set to support the efforts of St. Jude Children’s Research Hospital through a multi-event fundraising campaign in 2013. Rose Paving will host a fundraising activity at industry trade shows and events across the country, giving registered attendees the opportunity to help support St. Jude’s mission to find cures for children with cancer and other deadly diseases through research and treatment.

  • Kohl's promotes education with $1.5M donation to TED

    MENOMONEE FALLS, Wis. — Kohl's is continuing its partnership with TED, the nonprofit organization that provides a platform for innovative thinkers, with a donation of $1.5 million to continue its education-based opportunities for youth.

  • Study: Strategy key to social media success

    WESTLAKE VILLAGE, Calif. -- Using social media to drive brand awareness and sales has to be a carefully thought out process, a new study by J.D. Power and Associates has found.

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