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  • Retailers anticipate boost in Black Friday sales

    Retailers anticipate a 3.1% increase in sales on Black Friday this year, mirroring their projections from last year. However, a new a survey of top retail chief marketing officers by BDO USA shows that retailers have moderated their expectations for growth in Cyber Monday sales, predicting that sales will grow by 3.7% this year, down slightly from last year’s sunnier 4.3% growth projection.

  • Retailers expect 3.1% jump in Black Friday sales

    Chicago -- Retailers anticipate a 3.1% increase in sales on Black Friday this year, mirroring their projections from last year. However, a new a survey of top retail chief marketing officers by BDO USA shows that retailers have moderated their expectations for growth in Cyber Monday sales, predicting that sales will grow by 3.7% this year, down slightly from last year’s sunnier 4.3% growth projection.

  • Gap launches omni-channel holiday marketing campaign

    San Francisco -- Gap's new global marketing campaign, "Make Love,” includes print, outdoor, direct mail, social and cinema, as well as new digital content daily.

  • E-commerce eats into Thanksgiving weekend crowds

    New research from the National Retail Federation sheds light on how 140 million Americans plan to shop during the Thanksgiving weekend.

    According to a new survey from the National Retail Federation, Black Friday will be the biggest day of the weekend: 69.1% plan to shop on Black Friday, or approximately 97 million shoppers.

  • NRF forecasts 140 million customers over Thanksgiving weekend

    Washington, D.C. -- Up to 140 million people plan to or will shop over this Thanksgiving weekend (Thursday, Friday, Saturday and Sunday), a slight decrease from the 147 million who planned to do so last year. According to a new survey from the National Retail Federation (NRF), Black Friday will be the biggest day of the weekend: 69.1% plan to shop on Black Friday, or approximately 97 million shoppers.

  • Survey forecasts early holiday shopping and uptick in 2014 store openings

    North Plainfield, N.J. -- Forty-three percent of respondents to Levin Management’s annual pre-holiday retail sentiment survey believe that their holiday sales will peak prior to and during the Thanksgiving/Black Friday weekend sales period. In other notable results, 43.6% of respondents’ companies plan to open new stores in 2014 – a significant jump from 23% in last year’s pre-holiday poll and 35.9% the previous year.

  • HSN, Univision launch integrated marketing partnership

    New York – HSN is launching an integrated marketing partnership with Spanish-language media company Univision Communications that will offer a fully integrated experience for U.S. Hispanic consumers.

  • Meijer takes original approach to Black Friday

    Meijer is taking an original approach to Black Friday and generating return visits. The Grand Rapids, Mich.-based retailer will offer deals on three different days — Thanksgiving Day, Black Friday and Saturday — along with coupons for additional deals that consumers can use on their next shopping trip.

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