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Retailer Campaigns

  • OfficeMax expands Black Friday Everyday promo

    Black Friday can be so limiting which is why OfficeMax is expanding a program it offered last year involving special deal pricing every Friday until mid December.

  • Zale hopes Shaq line is a slam dunk

    DALLAS — Zale Corp. has partnered with Shaquille O'Neal for a new, exclusive collection of men’s jewelry.

    The Shaquille O’Neal Collection will offer a variety of men’s pendants, rings and bracelets. The collection will be offered exclusively in select Zale stores throughout the U.S., Canada and Puerto Rico and online at Zales.com/shaq, just in time for holiday gift giving.

  • Stuart Weitzman grows executive team to support growth

    New York -- Stuart Weitzman said Thursday that it has promoted Susan Duffy from senior VP global marketing to the position of chief marketing officer, as part of the luxury retailer’s plan for new market expansion.

    As CMO, Duffy is charged with leading marketing, advertising, public relations and social media to ensure the branding message is consistent across all worldwide communications platforms.

  • Kohl’s profit inches up 2%; expects higher holiday sales

    Menomonee Falls, Wis. -- Kohl's Corp. on Thursday reported stronger-than-expected third quarter profit of $215 million, up from $211 million in the year-ago quarter. But the chain gave a profit forecast that missed Wall Street's expectations.

    Sales increased 2.6% to $4.49 billion from $4.38 billion in the year-ago period. Same-store sales rose 1.1%.

  • Fairway goes live with turkey-to-go site

    NEW YORK — New York regional supermarket, Fairway has launched a dedicated website to help customers find the perfect turkey for Thanksgiving.

    Via its turkey ordering website, customers can order organic, kosher or locally-raised birds from a variety of providers. All turkeys are delivered fresh and range in price from $1.99 to $9.99 per pound. Customers will receive reminders for pick-up when their order is ready.

  • Target celebrates new faces of Canadian fashion

    TORONTO — Ahead of its 2013 debut, Target is building its presence in Canada with a new partnership with the Toronto Fashion Incubator for the annual TFI New Labels Fashion Design competition celebrating and supporting up and coming Canadian designers. 

    The winner will receive $25,000 and the chance to create an exclusive collection to be sold in Target stores across Canada in 2014.

  • Spanx opens first freestanding store

    Atlanta -- Shapewear hosiery marketer Spanx has opened its first standalone location, a 1,200-sq.-ft. store in Tysons Corner Center in McLean, Va.

    "With a growing product collection and fan base, our own dedicated space was inevitable,” said Spanx CEO Laurie Ann Goldman.

    Two additional stores are set to open this fall, in King of Prussia, Pa., and Westfield Garden State Plaza, Paramus, N.J.

  • Top Chef adds new spin on holiday recipes with Dannon Oikos

    WHITE PLAINS, N.Y. — Dannon's Greek yogurt brand Oikos has teamed up with chef, restaurateur, and winner of Bravo’s Top Chef All-Stars, Richard Blais, to help Americans create tasty, nutritious holiday recipes that will be a hit with guests.

    “Just because it’s the holidays doesn’t mean you have to compromise on nutrition,” said Blais. “I am excited to work with Dannon Oikos on their Tasty Additions to Your Traditions campaign and provide recipes that are a great addition to a healthy lifestyle.”

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