Retailer Campaigns

MENOMONEE FALLS, Wis. — Kohl’s has unveiled a line of athletic apparel and accessories called Tek Gear, from the Kohl’s Cares cause merchandise program, and 100% of the net profit will go to support the fight against breast cancer.

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Lafayette, La. — Hungry Howie’s has opened a new pizza shop in Lafayette, La., near the University of Louisiana campus.

It is the third store for the young franchise. The other two stores are in nearby Baton Rouge.

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Greenwood Village, Colo. — Red Robin Gourmet Burgers will open its first location in Peoria, Ill., on Sept. 2. To help celebrate the grand opening, Red Robin will donate the new restaurant’s sales of Freckled Lemonade for the first week of operations to Alex’s Lemonade Stand Foundation, a non-profit organization dedicated to finding cures for all kids with cancer.

LOUISVILLE, Ky. — GE is leveraging social media as part of its Reimagining Home brand campaign, and holding a contest on its Tumblr page.

The brand is inviting consumers to submit their best cooking failure story to its Cooking Fail Redemption Tumblr page for a chance at redemption at GE’s headquarters, where the winner will re-create the same dish under the guidance of Chef Jeffrey Saad. Saad hosts United Tastes of America on the Cooking Channel. 

NEW YORK — Sequential Brands Group, the parent company of Heelys wheeled footwear, plans to overhaul the footwear collection and expand into new product categories, including backpacks and other back-to-school accessories.