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Toys 'R' Us lands American Girl
In a deal that comes right before the all-important holiday selling season, Toys “R” Us has entered into an exclusive partnership with one of the toy industry’s premier doll brands. Mattel’s American Girl division announced a multi-year partnership with Toys “R” Us that will make the toy giant the first — and only — U.S.-based retailer to feature American Girl in-store shops. -
Abercrombie & Fitch has changed. But do consumers realize it?
From new store prototypes to merchandise changes, Abercrombie & Fitch has been investing in efforts to transform and update its namesake and Hollister brands. Unfortunately, getting consumers to change their ideas regarding the brands is not proving all that easy, according to Columbus Business First.

