-
Survey: Black Friday sales to increase by 3.8%
Chicago -- Black Friday sales are expected to increase by 3.8% and Cyber Monday sales to grow by 2.5% this holiday season, according to BDO USA’s Retail Compass Survey of CMOs, which polls chief marketing officers at 100 leading U.S. retailers. Black Friday and Cyber Monday expectations are more bullish this year compared with 2009 when both were expected to rise by 1.8%.
-
Select Target stores to pilot 'shopkick' mobile app
Minneapolis -- Target on Tuesday became the first mass-discount retailer to make the shopkick mobile application available to its shoppers. Users of the app will receive points and other rewards, like instant mobile coupons, just for entering Target. The location-based retail app is available in 242 stores in the Chicago; Dallas; Los Angeles; Miami; Minneapolis; New York City and San Francisco/Silicon Valley markets.