Loyalty Marketing

Reston, Va. -- Survey results released Monday by comScore revealed that the most recent work-week saw four individual days eclipse $1 billion in spending, led by Green Monday with $1.275 billion.

comScore, which has monitored holiday season retail e-commerce spending for the first 44 days of the November–December 2012 holiday season, reported that to date $33.8 billion has been spent online, marking a 13% increase versus the corresponding days last year.

Chicago -- Shoppers continued their holiday quest during the week ending Dec. 8, according to ShopperTrak. Consumer activity drove a 7.8% increase in foot traffic and 6.5% increase in sales from the previous week.  

Consumers, however, were not as active as they were at this time last year, and retail foot traffic decreased 0.7% and sales decreased 1.5% when compared to the same period in 2011.
    

WAYNE, N.J. — With 12 shopping days left, Toys"R"Us plans to keep most of its stores open for 88 consecutive hours nationwide, from 6 a.m. Friday, December 21 through 10 p.m. Christmas Eve.

Dallas -- Alliance Data Systems Corp. said Wednesday that women’s apparel and accessories retailer Dots has signed an agreement for private-label credit card services.

"The benefits of the new dots card are multifaceted,” said Lisa Rhodes, CEO, Dots. “In addition to providing a finance option and exclusive offers, it's an opportunity for us to bond with our shoppers as they become advocates of our brand.”

New York -- The Chase Holiday Pulse on Wednesday revealed that Green Monday, Dec. 10, sales showed a  10.7% year-over-year increase over Green Monday (Dec. 12) in 2011, mainly driven by merchant deals and discounts on popular gift items.

Los Angeles -- Survey results released Wednesday by PriceGrabber found that with a record 247 million shoppers visiting stores and websites over the Thanksgiving weekend, there are still a significant number of December shoppers this year.

WAYNE, N.J. — Toys"R"Us has teamed up with leading game manufacturer Ubisoft to create a free toy store simulation game, a first of its kind.

The interactive social game called “Toys"R"Us Towers” is available on Facebook and will be available on mobile devices in the coming months. It also offers in-store discounts to those who play.

Wayne, N.J. -- Ubisoft  and Toys “R” Us announced that they have teamed up to create Toys “R” Us Towers, a free-to-play toy store simulation game with real-world benefits, available now on Facebook. The game will also be available on mobile devices in the coming months.