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Loyalty Marketing

  • Walmart makes CES waves with iPhone deal

    An iPhone 5 with a $45 unlimited talk, text and data plan is being characterized as an industry game changer by Walmart and its prepaid cell phone service provider Straight Talk Wireless.

  • Totsy teams up with Mamasource for online magic

    NEW YORK — Totsy, a leading private sale site aimed at parents, has grown its membership to five million and will expand its daily deal offerings with its acquisition of Mamasource, a leading daily deal site for moms.

    Headquartered in New York, Totsy is a privately held company that connects its members with essential products and brands designed for expecting moms, parents, babies and kids at sample sale prices. Mamasource is one of the largest mom focused community and commerce sites on the Internet, founded in 2005 and

  • Kmart leverages star power to grow apparel sales

    HOFFMAN ESTATES, Ill. — Select Kmart locations will carry apparel and accessories collections developed by pop superstars Adam Levine and Nicki Minaj in an effort to boost sales. Both collections will also be available via the ShopYourWay.com social shopping platform.

  • Holiday Blues?

    With all of the pre-holiday buzz and widely optimistic sales projections, anything other than a blockbuster 2012 holiday shopping season was bound to be a letdown. Few expected the numbers that came out just before Christmas: Both MasterCard and the International Council of Shopping Centers (ICSC) reported that sales for the holiday season at that point were up just 0.7%. This was far below the robust predictions that many analysts and observers made before the shopping season was underway (most often between 3%-6%).

  • Target unveils year-round price match of online retailers

    Minneapolis -- Target Corp. said Tuesday it plans to price-match top online retailers year-round, including Amazon.com, Walmart.com, BestBuy.com and Toysrus.com (including Babiesrus.com).

    Target stores will also price-match items found on Target.com, the company said.

  • Survey: Majority of consumer interested in redeeming loyalty points

    Richmond, Va. -- Survey results released Tuesday by Affinion Loyalty Group found that 89% of consumers are interested in redeeming points at point-of-sale.

    The survey also found that the respondents identified cash and retail store gift cards as their two favorite redemption items.

  • Online holiday spending total falls short

    Reston, Va. -- A report released Friday by comScore showed that holiday online spending grew 14% year-over-year to $42.3 billion, as individual shopping days reached record spending levels.

    Total results, however, fell slightly short of early-season predictions, as softer-than-expected buying occurred during the early to mid weeks of the period.

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