Loyalty Marketing

SEATTLE — Amazon announced that it is now offering a new Kindle for $114, compared with $139 for its standard model and $189 for the 3G version. The catch is that the $114 Kindle requires the user to view special offers and sponsored products on screensavers and on the bottom of the home screen.

HOUSTON -- Kroger announced that, beginning  April 13, Kroger customers in the Greater Houston area will be able to save up to $1 per gallon at 68 Kroger Fuel Centers through the grocer's new fuel accumulation program. Kroger's latest gas savings initiative will allow shoppers to redeem up to 1,000 fuel points, which are earned through everyday grocery, prescription and gift card purchases using the Kroger Plus card, during a single fill-up.

Wilmington, Del. -- Chase Card Services, a division of JPMorgan Chase & Co., and Kohl’s Department Stores announced an exclusive marketing partnership in which Chase card members enrolled in Chase’s Ultimate Rewards program will gain access to a wide range of increased rewards benefits for shopping at Kohl’s.

New York City -- Target expects sales from its upcoming Canadian stores to total more than $6 billion by 2017, the company’s CFO said Tuesday, Dow Jones reported.

Speaking to Wall Street analysts, CFO Douglas Scovanner said Target expects to have more than 200 stores in Canada within the next five to 10 years, with the stores generating about $6 billion Canadian ($6.27 billion in U.S. dollars based on Tuesday’s exchange rate).

MARYSVILLE, Ohio  -- The Scotts Miracle-Gro announced that Jim Lyski has been named EVP and chief marketing officer, reporting to ScottsMiracle-Gro president Barry Sanders.

NEW YORK -- Target continues to pull ahead of Walmart in the value retail category, according to a recent Harris poll. The company was named the 2011 Harris Poll Equitrend value retail brand of the year. This is the second consecutive year Target has led the way in the value retail category.

Target lead the way with a ranking of 74.1, while Walmart had a ranking of 70.8. The industry average in the value retail category was 67.3.

A new Harris Poll EquiTrend study out this week shows Target, not Walmart, as the Value Retail Brand of the Year. That would be bad enough news for Walmart given the company’s prospects in the United States are closely tied to its reputation for low prices, but this is the second year in a row Target has been named the top Value Retail Brand and the gap with Walmart even widened this year.

New York City -- A poll released Thursday by Harris Interactive named Target Corp. as its Value Retail Brand of the Year.

According to the 2011 Harris Poll EquiTrend Study, Target has the strongest consumer brand equity among retail brands. Overall, awards are given in each of 46 different categories.

This is the second consecutive year Target has led the way in the Value Retail category, with the gap between runner-up Wal-Mart increasing.  

Fort Worth, Texas -- Pier 1 Imports reported Thursday that net income for the quarter ended Feb. 26 surged 65% to $57.1 million, from $34.5 million a year earlier.
 
The home décor retailer cited improving sales, cost control efforts and strong merchandise margins for the substantial improvement.

Pier 1 also announced a three-year growth plan that includes investing $200 million of capital into its operations and starting a $100 million share buyback.