Events

NEW YORK — Macy's has announced the launch of its American Icons campaign, a cross-country tribute to the beloved traditions, people and landscapes of America. Macy's American Icons will officially kick-off in mid-May and extend through July. 

NEW YORK — PVH is launching a new golf-focuse campaign for its Izod brand. The Izod Golf platform includes a new ad campaign, multi-year sponsorships of three “Team Izod” PGA Tour golfers, and multiple sponsorship activations planned throughout the season. 

BENTON HARBOR, Mich. — KitchenAid is partnering with Abt Electronics in Glenview, Ill. to kick off Earth Week and encourage the responsible disposal of unwanted small electric kitchen appliances. From April 18 through May 16, Abt customers will receive an instant rebate toward the purchase of a new KitchenAid small appliance when they bring in any brand of small electric kitchen appliances to the store.  

Martha Stewart Living and The Home Depot have teamed up for a new video series launching April 25.

The series will consist of three unique videos per week, released via e-newsletter, and hosted on the Martha Stewart Video Hub, Homedepot.com, Aol.com, and Yahoo Screen. 

The videos will fall into two categories, highlighting Martha Stewart Living product sold at The Home Depot, and answering various DIY "how-to" questions:

ST. PAUL, Minn. — Shortly after announcing the opening of its first firearms store in Minnesota, Gander Mountain came out with a new online and social media initiative aimed at promoting responsible gun ownership.

As part of its “With Rights Comes Responsibility; Secure Your Firearms” initiative, Gander Mountain today launched www.ResponsibilityPledge.com, where firearms owners and those thinking of becoming an owner can take a pledge of personal responsibility.

MIAMI BEACH, Fla. — Hispanicize 2013, the annual Latino trends event, has announced Procter & Gamble as the official presenting sponsor for this year's event taking place in Miami Beach from April 9 to 13. This is P&G's first year as the presenting sponsor of the Hispanicize event.

MINNEAPOLIS — Lowe's has teamed up with Valspar to launch an expanded paint program to serve the  needs of the professional painter. The program includes a comprehensive lineup of Valspar-branded professional grade products in multiple formulations and finishes that simplifies paint selection while delivering on the durability and performance requirements of professional painters.

The Home Depot is bringing back its Spring Black Friday event, which it describes as a weekend of regional savings on hundreds.

The sales begin April 4.           

"We see increased traffic in our stores during the spring season as customers kick-off their home improvement projects," said Craig Menear, executive VP merchandising. "In a recovering housing market, we know our consumers are continuing to look for ways to affordably improve their homes.”

SALISBURY, N.C. — Food Lion has launched its "Hunger Has a Cure" campaign to support Feeding America and its network of local food banks. The two-week campaign, which allows customers to donate in $1 or $3 increments at the register, runs through April 16 and will help feed local families in need.

New York -- Store development and facilities professionals from some of the nation’s biggest retail and restaurant chains gathered in Dallas, Texas, to attend Chain Store Age’s 49th annual SPECS Conference, March 17-20, at the Hilton Anatole Hotel.