Displays & Signs

CVS Pharmacy is bringing its CVS Pharmacy y más to the Los Angeles market.

The retailer first debuted the concept, designed to provide enhanced, personalized service to the local Hispanic community, in June 2015, in Miami, opening 12 stores. Nine stores in the greater Los Angeles market will have the new format.

Hot on the heels of its launch of a private label collection aimed at millennial women, The J.C. Penney Co. is now introducing a brand and store section designed for a subset of that market.

JCPenney is debuting Boutique+, a plus-size fashion brand designed for full-figured millennial women. Boutique+ will be available at 500 stores and online May 1.

Hunter, the British brand best known for its signature boot, has landed in Japan with style, opening a 3,100-sq.-ft. flagship that targets fashion-focused customers.

Designed by Checkland Kindleysides in collaboration with Hunter creative director Alasdhair Willis, the two-level store features the distinctive DNA of the brand’s London flagship, which offers a modern spin on the British countryside, but in a less literal sense,

Target Corp. is hoping New Yorkers and tourists alike will come out to help it celebrate the launch of its next limited-edition collection — Marimekko for Target.

Market Track compared retail circular advertising in March 2016 vs. March 2015 and noted trends occurring across top retail chains.

Lowe’s Home Improvement had denser March print circulars with twice the ads per page and nearly 80 additional ads per drop. Lowe’s shifted the Spring Black Friday sale to the 3/31 drop; up from first week of May 2015.

Home depot did not counter this shift through print, but promoted Spring Black Friday on their website.

Home Depot’s is touting improved omnichannel capabilities and an innovative product offering as its seventh annual “Spring Black Friday” sales event gets underway.

A new ad campaign from Food Lion, airing in select markets, promotes the message that the retailer has raised its standards, but not its prices.

The new campaign plays on familiar themes in the grocery industry — convenience, freshness, price and trust — and is designed to support Food Lion’s effort to upgrade the store experience in key markets, where major remodeling and remerchandising efforts have occurred.

Starbucks will open its largest location in the world, a 20,000-sq.-ft. store, in one of Manhattan’s trendiest areas.

The coffee giant is bringing its new Roastery store format to the Meatpacking District, opening at 61 Ninth Ave., a new nine-story building that is currently under development. The building is close to Chelsea Market.