Digital Marketing

Whiting, Ind. -- Survey results released Thursday by CouponCabin.com found that more than one-in-10 Americans say their shopping habits have put them in debt, with 20% saying the most amount of shopping debt they've been in exceeds $5,000.

The survey, conducted by Harris Interactive, also revealed that 41% of U.S. adults have created shopping debt of more than $1,000. Eleven percent consider themselves to be shopaholics.

PETALUMA, Calif. — Sport Chalet, a full-service specialty sporting goods retailer, will join MarketLive, a provider of e-commerce technology for high-growth merchants, to present a joint case study at the Internet Retailer Conference & Exhibition.

The case study will highlight how Sport Chalet has achieved strong online sales growth by leveraging MarketLive's content management features to create a unique and compelling brand experience for its customers.

Los Angeles – A survey from online shopping site PriceGrabber indicates U.S. consumers are leaning toward practical Father’s Day gifts this year. Almost four-in-10 (38%) consumers plan to purchase practical Father’s Day presents this year, such as tools, auto accessories or appliances.

Nearly one-fifth of respondents (18%) are planning to shop for a tech-type gift such as a computer, tablet or smartphone. Forty-five percent of men plan to buy a practical gift, compared to 33% of women.

Hicksville, N.Y. -- Footlocker was the most tweeted about brand with over 50,000 posts, according to GenSent Insights’ 2013 report on Sporting Goods and Outdoor Retailers. This was more than twice the number of tweets the next closest competitors, Dicks Sporting Goods and REI (generated with just under 20,000 posts each.  

Footlocker’s digital and social media strategy includes creating such properties as Sneakerpedia (a hub for sneaker enthusiasts) Kickstagram, (a photo sharing blog) and Footlocker Unlocked (blogs, games and more).

New York -- Nickelodeon has opened a 'Nick Shop' on the first level of the Toys "R" Us flagship in New York City’s Times Square.

FAIRFIELD, CALIF. — Jelly Belly Candy Company plans to implement front-of-package nutrition labeling on its most popular packaged products. The company will begin to roll out labeled packages on shelves this fall. 

The new front label will highlight information such as calories and fat content. By providing the information up front, Jelly Belly joins the National Confectioners Association and other manufacturers in support of adopting a method that helps consumers easily access information necessary to make decisions about their diets.

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AUSTIN, Texas — RetailMeNot.com, a U.S.-based digital coupon website, has upgraded its free Android coupons app to include location-based offers for thousands of retail locations at hundreds of general shopping malls nationwide.