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West Elm to open South Coast Plaza store
Brooklyn, N.Y. -- West Elm, a division of Williams-Sonoma, announced that it will open a store in South Coast Plaza on Nov. 2.
The store will feature a three-sided living wall and will be the first West Elm to open with the company’s newly announced West Elm Market shop-in-shop. Through a partnership with Etsy, it will also feature a collection of decorative accessories and art made by artists from the Orange County area. -
Social Marketing
Retailers spend months developing smart, effective strategies across their in-store, Web and mobile channels each holiday season. But social media platforms such as Facebook and Twitter can be just as powerful in getting the message out to shoppers in the days leading up to Christmas.
