Coupons/ Rebates/ Pricing

New York City -- Sunday’s east coast snowstorm disrupted sales throughout the entire area and disrupted one of the busiest shopping days of the year.

Sections of New York and New Jersey got as much as two feet of snow over the past few days, keeping many shoppers at home. Spending may shift into January, Marshal Cohen, chief industry analyst at Port Washington, N.Y.-based NPD Group, told Bloomberg on Monday.

“Look for sales to be repeated by retailers. They’re going to be more aggressive,” Cohen said.

As holiday promotions heated up in November and shoppers hit the Internet, there was a 44% surge in traffic to Walmart.com when compared with October, according to the online measurement firm comScore. The growth propelled Walmart to the 20th spot on comScore’ November ranking of the top 50 U.S. Web properties. The nearly 52 million unique visitors Walmart.com attracted in November 2010 was 5% more than in November 2009, according to comScore’s data.

MINNEAPOLIS - Target announced that it is offering free shipping on thousands of Target.com purchases and announces extended store hours on Dec. 26.  

"Target makes shopping fun, fast and festive for our guests throughout the holiday season," says Nik Nayar, vice president, merchandising at Target. "Most holiday gift cards are redeemed in our electronics department so we are gearing up for great deals on some of our guests' favorite products such as video games, TVs and cameras."

With only a few days to go until Christmas retailers are already positioning themselves for post holiday success by touting promotions to capitalize on gift card redemptions. Target and JCPenney this week announced special incentives that begin the day after Christmas when both plan to open at 7 a.m.

New York - Fifteen percent or 23.1 million consumers (16 years of age or older) plan to shop on Christmas Eve (December 24), according to the International Council of Shopping Centers and Goldman Sachs (ICSC-GS) holiday consumer tracking survey.

PLANO, Texas - JCPenney announced that it will opens its doors at 7 a.m. on Dec. 26 for its biggest After Christmas Sale ever. Customers visiting JCPenney the day after Christmas can find extended store hours, free shipping offers on jcp.com and over 100 “Doorbuster” specials from 7 a.m. to 1 p.m., highlighted in JCPenney’s expanded 48-page sales circular, the company reported. 

Competition in the toy category is intense every holiday season, but it seems to have been ratcheted up a few notches this year, and Target was one of the companies doing the ratcheting. The company’s aggressive pricing moves put it in close proximity to Walmart early in the season and more recently Target’s toys were less expensive than Walmart’s, according to a pricing survey conducted by Citigroup retail analyst Deb Weinswig.

Walmart has been a non-player in toys this year, according to Eric Johnson, director of the Center for Digital Strategies at Dartmouth’s Tuck School of Business. He was quoted in a Bloomberg article this week about how Walmart increased toy prices after Thanksgiving weekend. Johnson is regarded as something of a toy expert, so he pops up in holiday stories and he has been critical of Walmart this year.