Marketing Tactics

Greensboro, N.C. -- Tanger Factory Outlet Centers and Foxwoods Resort Casino announced that Tanger Outlets at Foxwoods will celebrate the new center's grand opening on Thursday, May 21 kicking off at 10 a.m. with an official ribbon cutting hosted by Drew and Jonathan from the hit show, Property Brothers. The festivities will include a design workshop with the Property Brothers, an Instagram Tech Lounge, as well as special savings and giveaways.

Video game retailer GameStop is lending its support to Ronald McDonald Houses by donating 180 free PlayStations.

The retailer, in conjunction with Sony Computer Entertainment America, says it plans to donate a PlayStation 4 gaming bundle to all Ronald McDonald Houses in the United States.

New York -- New York and Los Angeles may be the largest U.S. markets in terms of apparel sales, but online and smaller markets such as Orlando, Florida, and Washington, D.C., are the top markets driving both growth rate and dollar volume increases for the industry, according to global information company The NPD Group.  

Both Orlando and Washington had strong performance across in-store and online channels.

Ace Hardware is looking to lure more female shoppers into the largely male domain of the hardware store with its latest partnership with OPI.

Following the retailer/s launch last year of an inaugural paint palette from OPI, the hardware cooperative is adding even more colors, including colors from the new Hawaii Collection by OPI.

When consumers think of Uggs, they may not imagine Hawaiian floral patterns. But now the retailer is trying to take advantage of the hot fashion trend of prints and patterns with a new line of Polynesian-inspired footwear and accessories.

Sportsman's Warehouse is resorting to a cash giveaway to ensure a strong crowd at its newest store as it expands in Oregon. 

To celebrate the grand opening, the first 200 families through the door will receive a free Sportsman's Warehouse $20 gift card and Sportsman's Warehouse hat. When the doors open at the Sportsman’s Warehouse in Klamath Falls, Ore., the store will be the retailer’s sixth location in the state of Oregon.

The North Face is celebrating Earth Day by expanding its Clothes the Loop omnichannel initiative, with the goal of recycling more than 100,000 pounds of apparel and footwear this year.

The retailer plans to expand its Clothes The Loop recycling program to all of its retail and outlet stores in the U.S. in tandem with an in-store and social media campaign to encourage consumers to recycle unwanted apparel and footwear from any brand in any condition.

Minneapolis - Caribou Coffee is making the leap to mobile payment with its first mobile app. Caribou's custom app provides customers with mobile payment and access to the Caribou Perks loyalty program.

The mobile pay feature allows Caribou Perks members to add funds and manage their account. Caribou Coffee partnered with brand and technology company Modern Climate to create a custom mobile app that delivers a personalized experience. The retailer plans to release updates to the app later in the year.