Marketing Tactics

CVS wants customers to fill their bags, so the drugstore chain is kicking off a "Fill Your Bag" promotional event in all of its 7,800 stores.

To participate, members of the ExtraCare program can scan their cards at the ExtraCare Coupon Center from April 26 to May 23 to receive a 30% off coupon each week, with a limit of one coupon per week. Customers who participate in store will receive a reusable shopping bag that is free with purchase.

Whole Foods celebrated Earth Day by serving as the kickoff site for environmental activist Christopher Swain’s historic swim in a toxic canal.

With more than 1,000 stores in the Southeast, Publix Super Markets celebrated Earth Day with a $160,000 effort to make shrimp aquaculture more sustainable.

The grocery chain says it is focused on improving the conditions associated with shrimp aquaculture. The donation to the Sustainable Fisheries Partnership will fund research to improve fisheries and help shrimp aquaculture in southeast Asia become more sustainable.

Foot Locker is looking to the future of the footwear industry with a new partnership designed to drive innovation.

The retailer is collaborating with Pensole Footwear Design Academy on a class that will help design the new ASICS Tiger this summer.

Peoria, Ill. - P.F. Chang’s will be coming to the mixed-use Streets of St. Charles development in St. Charles, Missouri. The restaurant, which will be P.F. Chang’s first location in St. Charles County, will feature an Asian-inspired decor and offer outdoor bistro seating along the pedestrian-friendly streetscape.

Construction is expected to begin summer 2015, with an anticipated opening in early 2016.

New York -- Target Corp. is responding to customers frustrated by their inability to buy items from the chain’s Lilly Pulitzer collection. The limited-edition line went live in the stores and online Sunday morning, with most of the items selling out within minutes.

Sam’s Club has strengthened the value proposition of its membership offering with a new range of high value services designed to differentiate it from Costco while fending off competition from well-capitalized online startup Jet.com.

Baltimore -- Pandora Jewelry, in collaboration with Walt Disney Parks and Resorts, has opened dedicated shops within two Disney merchandise locations: Uptown Jewelers in Magic Kingdom Park at Walt Disney World Resort in Florida and La Mascarade d'Orleans in Disneyland park in California.

Both locations carry Pandora’s newly released spring 2015 Disney jewelry collection and the Disney Parks collection, as well as the brand’s full assortment of jewelry.