Marketing Tactics

Big Lots Inc. is bucking a popular industry trend by keeping its stores open all day on Thanksgiving.

The Kroger Co. continues building upon the targeted marketing services it offers CPG brands.

A digitally native home furnishings brand is introducing a new immersive video commerce experience on its app.

Transforming the shape of the corporate world means change at every level – and that includes buying!

Kroger customers will soon be able to buy Bed, Bath & Beyond home and baby products on the grocery giant’s online site and in select stores.

Neiman Marcus Group is expanding its activities in the retail resale vertical, as well as in support of its environmental, social and governance strategy.

The Outlet Resource Group, a Chicago-based company that operates eight outlet centers in the United States, is setting out to help introduce the bargain retail segment to India.

Build-A-Bear Workshop is hiring its first-ever VP of e-commerce and promoting another executive to a senior digital technology role.