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Marketing Tactics

  • Monthly Chain Performance

    Monthly Chain Performance
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  • Walmart launches Women in Factories empowerment program

    Bentonville, Ark. -- Walmart announced it has launched its Women in Factories program, a five-year initiative that will empower 60,000 women working in factories that supply products to Walmart and other retailers in India, Bangladesh, China and Central America.

  • Walmart gives away nearly $1 billion in 2012

    BENTONVILLE, Ark. — As a large, profitable retailer, Walmart is expected to give back. While many could argue it could do more, the company gave away $958.9 million in cash and in-kind contributions around the globe during the fiscal year ending Jan. 31. The company's U.S. giving grew nearly 20%, largely due to increased donations of produce, meats, poultry and other nutritious food to local food banks from Walmart stores, Sam's Club locations and distribution centers.

  • Dick’s Sporting Goods to invest in U.K.’s JJB Sports

    Pittsburgh -- Dick's Sporting Goods has agreed to make a 20 million pound investment ($31.75 million) in U.K. sports retailer JJB Sports plc, which operates over 180 stores in the United Kingdom and Ireland.

    Dick's will purchase 18.75 million pounds ($29.76 million) in junior secured convertible notes and 1.25 million pounds ($1.98 million) in ordinary shares of JJB Sports. The transaction is subject to approval of the British company's shareholders.

  • And the Get on the Shelf finalists are . . .

    SAN BRUNO, Calif. — Walmart has revealed the 10 finalists that have been selected after the first round of public voting for its Get on the Shelf contest. According to the company, more than 4,000 inventors, entrepreneurs and small businesses from across the country submitted products into the contest and more than one million votes were cast in a tight race where the American public voted for items they would like to see carried by Walmart.

  • Get a glimpse of the new CMO on Bullseye View

    A short video on the Bullseye View section of Target’s Web site feature new chief marketing officer Jeffrey Jones sharing his views on leadership, social media, partnership and what makes a successful CMO. The video is only one minute and 49 seconds long, but it is worth a gander and is also noteworthy from a communications standpoint as it is a great way for a company to expose a highly anticipated new hire to the marketplace, investors and its own employees. Click here.

     

     

  • Real Estate and tech, through a Millennial’s eyes

    First, who said technology coverage has little to do with retail real estate commentary?

    And second, who said the Millennials aren’t wise beyond their years?

    For the record, I never said either.

  • Walmart and Walmart Foundation announce $958.9 million in charitable contributions for 2012

    Bentonville, Ark. -- Walmart and the Walmart Foundation announced $958.9 million in cash and in-kind contributions around the globe during the fiscal year ending January 31, 2012. The company's U.S. giving grew nearly 20%, largely due to increased donations of produce, meats, poultry and other nutritious food to local food banks from Walmart stores, Sam's Club locations and distribution centers.

    Overall, Walmart and the Walmart Foundation's giving in the last fiscal year includes:

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