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Marketing Tactics

  • Forget like, Walmart loves Facebook

    Facebook investors are still a disgruntled lot, but Walmart couldn’t be happier with its experience with the social network.

  • Walmart likes Facebook — and vice versa

    New York — Some Facebook investors may be feeling a bit disgruntled, but Walmart couldn’t be happier with its experience with the social network.

  • Supermarkets facing competition as grocery leader

    FORT LEE, N.J. — Supermarkets are facing increased competition from dollar stores, according to a new survey from Perception Research Services International.

  • Fresh & Easy introduces easy-prep prepared produce line

    EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market has launched “Made Easy,” a new and expanded selection of fresh prepared salads and vegetables, which includes 39 varieties of bag salads and kits, micro-steamers, and sliced and diced vegetables.

  • Survey: Dollar stores put increased competition on supermarkets

    Fort Lee, N.J. — Supermarkets are facing increased competition from dollar stores, according to a new survey from Perception Research Services International.

  • Shopping guide to made-in-USA products released

    LOS ANGELES — With the holiday shopping season approaching, one group has released a guide to goods produced domestically.

    The Made in USA Foundation announced the latest edition of the "All-American Holiday Gift Guide," which shows readers how to buy American-made Christmas and Hannukah gifts, ornaments and cards, with sections on toys, jewelry, games and other items for men, women and children. Co-published with Made in USA Certified, the 115-page guide also includes food-related items, such as chocolates, blenders and stoves.

  • 'Mad Men' is back at Banana Republic

    NEW YORK — Banana Republic customers can't seem to get enough of the 'Mad Men' style, so the retailer is bringing back the collection for a third installment beginning March 1, 2013.

  • Starbucks opens first store in India

    Mumbai -- Starbucks Coffee Co. on Friday entered its 61st country with the opening of its first store in India, in a historic building in southern Mumbai. The store is owned and operated by Tata Starbucks Limited, the 50/50 joint venture between Starbucks and Tata Global Beverages Limited. The company plans to open two additional stores in Mumbai next week before launching in New Delhi in early 2013.

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