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Marketing Tactics

  • Redbox pushing price increase ahead of holidays

    Redbox is raising its prices in an effort to boost stagnant sales and get more revenue out of its existing customers.  

  • Longtime Container Store employees get married at headquarters—with co-founder officating

    DALLAS - The Container Store has long been lauded as one of the places to work—and now it looks like it’s also a great place to get married. The chain on Saturday celebrated the wedding of two 25+ year tenured employees—Greg Arechar and Lety Covarrubias—from its distribution Center,  at its headquarters. Co-founder and chairman emeritus Garrett Boone, an ordained officiant, led the ceremony.

  • American Girl to give away 1,000 dolls a day

    American Girl is pledging to give away 1,000 dolls a day, or $3 million in retail value, to children in hospitals across the country this holiday season.

    Now through Dec. 18, American Girl will match any doll purchase made online, in-store or via phone with an 18-inch doll donation (up to 1,000 dolls each day) as part of its 2014 “Share the Wonder of the Holidays” giving campaign.

  • ICSC – Black Friday will be big day for stores

    New York - Forty-one percent of consumers plan to head to the stores on Black Friday,18% plan to shop in a physical store on Thanksgiving, and 32% of consumers will hit the stores on the following Saturday and/or Sunday, according to new data from the International Council of Shopping Centers. More than one-third (36%) of consumers plan to go to a physical store on Cyber Monday.

  • Paster Enterprises rebrands to Paster Properties

    St. Paul, MinnesotaShopping center developer and manager Paster Enterprises has rebranded to Paster Properties, and has debuted a new look and website. 

  • Tech Guest Viewpoint – Surviving the Holiday Season, Week by Week

    By Christopher Lester, Emma   If you’re like me, you might still be in denial over the date on the calendar. But it’s true: The holidays are well upon us. Yes, it’s the most wonderful time of the year. But let’s be honest: It’s also one of the most stressful times of the year, and the busiest to boot.  
  • Ann sales hit by weak traffic, labor strike

    Ann Inc. President and CEO Kay Krill cited a number of factors that caused the company to report its first decline in same-store sales in 10 quarters.

  • Guest Commentary: Black Friday - Retailers are doing it wrong

    By Jason Becker, RICS Software   Retailers – take a step back from Black Friday weekend this year.    I’m not suggesting you shouldn’t move forward with your promotions and sales. Everyone knows that Black Friday weekend can be one of the most profitable times of the year for retailers. But relying too much on this crazy weekend of shopping to generate holiday season profits is a big mistake.  
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