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Barnes & Noble forms Nook deal with U.K. retailer
NEW YORK — U.K. retailer John Lewis has become the first company outside of the United States to partner with Barnes & Noble for the sale of Nook devices.
John Lewis will offer Nook products at 37 U.K. stores and on www.johnlewis.com. As previously disclosed, Barnes & Noble will also offer Nook devices and content to U.K. customers this autumn through its own online storefront, www.nook.co.uk.
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Supervalu selects customer segmentation software
TORONTO — Supervalu has agreed to use LoyaltyOne's Precima customer-centric analytics solution, to develop a multi-dimensional customer segmentation, LoyaltyOne announced.
Precima's multi-dimensional segmentation analysis will use customer data to help Supervalue better understand its customers and classify them in a way that translates into actionable insights, the company said. Those insights drive improvements with a goal of being more responsive to customer needs.