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Destination XL launches ad campaign to support expansion
Canton, Mass. -- Destination XL Group on May 5 launched a national advertising campaign designed to draw attention to the many challenges men who wear extra large sizes face when shopping for clothes and position Destination XO stores as the one-stop-shopping solution for the style needs of this underserved consumer.
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J.C. Penney and Mr. Ullman’s ‘Next’ 100 Days
By Greg Caster, managing director, Accenture Retail
Most incoming CEO’s put together a ‘100-day plan’ as they embark on the new role. In the case of Mr. Ullman, it is his second 100-day plan at J.C. Penney. But the world and company is very different from December 2004 when he wrote his first plan, and this one will be written in the knowledge that he is the interim CEO for a company in crisis.