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Belk confirms it is exploring strategic alternatives, hires Goldman Sachs
New York -- Belk Inc., the largest family owned and operated department store chain in the United States, is exploring strategic alternatives. The news was first reported by Reuters on Thursday, and was confirmed later in the day by the retailer in a statement issued to media outlets.
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Papa Murphy’s serves up mobile promotions
Vancouver, Wash. – Papa Murphy’s Holdings Inc. is running enhanced mobile marketing campaigns using the Waterfall cloud mobile messaging platform. Papa Murphy's in-store promotions, supplemented with text alerts and calls to action that offer coupons and other incentives, are driving more in-store sales and Web traffic.
Optimizing mobile campaigns at both national and franchise levels is an integral part of the company's technology strategy to meet customer needs
