Strategy

Pottery Barn is bringing its new store concept to the city where it all began.    The retailer, a division of Williams-Sonoma, will unveil a 17,000-sq.-ft. flagship on September 8, 2017, in Manhattan's Flatiron District. (The first Pottery Barn store opened in 1949 in the West Chelsea section of lower Manhattan.)   

Online mattress start-up Casper is getting more upfront with shoppers.   The fast-growing company plans to open some 15 pop-up shops in cities across North America, including New York, Los Angeles and Chicago. The pop-ups are scheduled to launch in October 2017, and will remain open through spring of 2018.  

Genesco Inc. announced that Mario Gallione has been named president of the company's Journeys retail division. He most recently served as chief merchandising officer of The Journeys Group.   Gallione will report to James C. Estepa, who will continue to serve as CEO of The Journeys Group. Estepa also remains a senior VP of Genesco. Gallione's appointment is intended as the first step in a succession plan to prepare for Estepa's eventual retirement.  

Brick-and-mortar stores are crucial to supporting a retailer's e-commerce growth.  

The Bon-Ton Stores Inc.'s struggles may be catching up with it.  

It's going to be a busy September for Dick's Sporting Goods.   The retailer will open eight namesake stores and two new Field & Stream stores in the first half of September, including three locations in California. The openings will give the company 711 Dick's locations and 34 Field & Stream locations across the country.   

There's more disruption in the mattress category at retail.    West Elm has entered into a partnership with hot online mattress company Leesa Sleep, which will replace another hot online startup — Casper — as the home furnishings retailer's official mattress partner. The news come on the heels of Casper's announcement that it will open up more than a dozen pop-up stores in cities nationwide.

Dunkin' Donuts has tapped an agency marketing/advertising veteran to head up its U.S. marketing efforts.   The company appointed Tony Weisman, 57, to the position of U.S. chief marketing officer, effective in late September. He most recently served as the North American CEO of DigitasLBi, a global digital agency network, which has worked on the Dunkin' Donuts account for some six years.