Marketing

Washington, D.C. – The National Retail Federation (NRF) is publicly criticizing the Senate for blocking consideration of the Bipartisan Congressional Trade Priorities and Accountability Act, which would renew Trade Promotion Authority. Trade Promotion Authority is legislation from Congress outlining objectives and oversight for trade negotiations between the U.S. and other countries.

The brick-and-mortar shopping experience is getting a social makeover at Tanger Factory Outlet Centers.

This year Tanger will open four new shopping centers across the country. During each of these grand opening weekends, Tanger will be merging the traditional shopping experience with the excitement of social interaction though three social media activations.

Sephora is looking to increase online sales by expanding its omnichannel capabilities in China with a new flagship store on JD.com.

Sephora says its JD.com store will be the largest cosmetics store on JD.com's platform, featuring over 1,200 items from more than 70 leading international cosmetic brands, including Dior, Guerlain, Givenchy, Benefit and Kenzoki, among dozens of others.

Cult favorite grocery chain Wegman's is coming to New York City, with plasn to build a massive store in Brooklyn.

JCPenney Company cited strong financial results in the first quarter as the impetus for going on the offensive to gain back share and becoming the “preferred shopping choice for Middle America.”

JCPenney reported net sales of $2.86 billion compared to $2.80 billion in the first quarter of 2014. Same store sales increased 3.4% for the period. 

The company has made inroads in recent quarters on its turnaround, and the company may finally be making progress on reconnecting with its core customers. 

New York -- Boscov’s Department Store believes in keeping it in the family. Albert Boscov, 85, has resigned as CEO of the company, and been succeeded by his nephew, Jim Boscov. The new chief, who will continue to serve as vice chairman, is the third generation of the family to lead the privately held business which was founded more than 100 years ago.

New York - Ryan Guheen has joined Brixmor Property Group as senior VP, redevelopment & strategic leasing. Guheen is based in New York and will play a major role in the company’s Raising the Bar initiative.

Raising the Bar involves upgrading the merchandise mix at its shopping centers with best-in-class anchors to drive higher sales, traffic and small shop leasing, while elevating center appeal to improve rent levels and net operating income growth.

Los Angeles – Net loss at American Apparel Inc. grew to $26.4 million in the first quarter of fiscal 2015, from $5.5 million the same quarter a year earlier. Increased cost of sales and foreign currency translation, as well as legal, litigation and consulting costs related to the termination of founder/CEO Dov Chaney, helped boost net loss.

Seattle - One month after Starbucks and Arizona State University announced the expansion of a benefit to pay for employees’ college education, more than 1,800 have signed up, with more than 2,200 total. The Starbucks College Achievement Plan offers 100% tuition reimbursement for all four years of college.

Dallas - Corner Bakery Cafe is focusing franchising efforts in the Southeastern markets of Birmingham; Charleston; Charlotte; Columbus; Jackson; New Orleans; Raleigh; and Tampa. Corner Bakery Cafe is looking for best-in-class franchise operators who have relevant multi-unit restaurant/retail experience in the market to be developed.

In targeting the Southeast region, Corner Bakery Cafe, which has more than 390 locations in development commitments, plans to strengthen its presence.