Marketing

Dallas -- Alliance Data Systems Corp. announced its retail services business has signed a long-term agreement to provide private label credit card services for Barneys New York.

Wallingford, Conn. -- Edible Arrangements has set its sights on the Pacific Northwest for an aggressive expansion campaign designed to open as many as 30 new locations in the near future.
 
Edible Arrangements already has 10 locations in Oregon and Washington and sees significant opportunity for growth, which will be accomplished through franchising. Most of the growth will be focused in the Seattle, Tacoma and Portland areas and the company is currently seeking franchisees with the resources to open multiple locations.
 

DALLAS — Alliance Data Systems Corp. announced its retail services business has signed a long-term agreement to provide private label credit card services for Barneys New York.

NAPERVILLE, Ill. & BOCA RATON, Fla. — OfficeMax and Office Depot have announced the committee members tasked with overseeing the process to select a CEO for the combined company and selection of the executives who will help to manage the integration planning process. 

Fremont, Calif. -- Men’s Wearhouse has launched a new mobile website that allows shoppers to interact with the brand while on the go. Users can browse Men’s Wearhouse’s full list of in-store offerings, locate their nearest store and design the perfect tuxedo for any occasion with the Build-A-Tux feature, which allows users to choose from 96 different vest and bowtie colors and customize their tux with the aid of pre-styled looks that are easily saved for later or shared with friends and family.

By Robert Passikoff, president, Brand Keys

In 2000, the average tenure of a CEO was 10 years. In 2008, it was down to eight and half, signaling a slightly higher degree of corporate and brand accountability by boards and shareholders. Ron Johnson, the now former-CEO of J.C. Penney, only lasted 17 months.

BOSTON — Roam, a leading mobile commerce platform provider, has appointed Scott Goldthwaite as SVP operations. In this role, Scott will assure that the firm’s operations and business processes are aligned with the rapidly evolving needs of its customers as they deploy mobile point of sale solutions. This includes the management of Roam’s Help Desk, IT, data center operations, payment gateway and quality assurance functions.

FORT WORTH, Texas — Global work wear brand Dickies has launched Shop and Compare, the newest online tool that allows users to compare products side by side, saving time for on-the-go shoppers.