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Marketing

  • Payless widens larger shoe size offerings

    TOPEKA, Kan. — Payless is reaching out to women with uncommon shoe sizes by offering a wide range of popular styles for the summer season in size 11, 12 and 13 and in wide width options at prices as low as just $15 a pair.

  • Kohl's launches latest cause merchandising campaign

    MENOMONEE FALLS, Wis. — Kohl's has launched its latest Kohl's Cares campaign around the character of Skippyjon Jones, created by Judy Schachner.

  • Best Buy launches Best Buy Mobile in Five Star stores in China

    Minneapolis -- Best Buy announced Tuesday it is expanding the Best Buy Mobile brand and store-within-a-store concept into 14 Five Star stores throughout Nanjing, China, this summer.

    The expansion of Best Buy Mobile into the Chinese market is the first evolution of Global Connect, a partnership that was formed in November 2011 between Best Buy and Carphone Warehouse.

  • Jones Group names EVP design

    New York — The Jones Group has named George Sharp EVP design, a newly created position. Sharp will report to Stefani Greenfield, chief creative officer, and will work across all brands.

    "George is an exceptional talent who brings tremendous experience and knowledge to The Jones Group," said Stefani Greenfield, chief creative officer of The Jones Group. "He will work closely with all of our brands to ensure that great design leads the process by which our brands enter the market."

  • Mattel renames design center in honor of founders

    EL SEGUNDO, Calif. — Mattel has renamed its design center at its Southern California headquarters the Handler Team Center in honor of founders Ruth and Elliot Handler.

  • Rubbermaid added to assortment at Office Depot

    BOCA RATON, Fla. — The storage solutions category at Office Depot got some new brand muscle this week as the company added Rubbermaid to the mix.

    Rubbermaid products are now available nationwide at Office Depot stores and online at the retailer’s website. The announcement comes as promotional activity heats up around the back-to-college season which tends to start earlier and feature different product categories than K-through-12 back-to-school efforts.

  • Target donates $15K for flood relief

    MINNEAPOLIS — Target has donated $15,000 in monetary support and product to assist with Duluth flood relief efforts. A $10,000 cash donation was given to the American Red Cross Northland Chapter to support their response efforts. An additional $5,000 in gift cards will be donated to local nonprofit organizations for essentials such as water and food.

  • Dollar General dials up mobile services with T-Mobile

    BELLEVUE, Wash. and GOODLETTSVILLE, Tenn. — Dollar General is offering customers a broader variety of prepaid mobile services through a new agreement with T-Mobile. Beginning in July, more than 6,400 Dollar General stores will offer numerous T-Mobile prepaid plan options and the Samsung t139 phone, which features messaging, web browsing, a camera and Bluetooth connectivity.

  • Children's Place expands presence in Middle East

    SECAUCUS, N.J. — The Children's Place Retail Stores is expanding its presence in the Middle East with franchise agreements to open stores in the Arab Gulf States of United Arab Emirates, Kuwait, Qatar, Bahrain and Oman as well as Saudi Arabia. The first stores are scheduled to open in the UAE in September 2012 in Dubai and Sharjah. The first two stores in Saudi Arabia are scheduled to open during the second quarter of 2012.

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