Marketing

NEW YORK — The Jones Group Inc. has nominated chairman and CEO of Barington Capital Group James A. Mitarotonda to stand for election to the board of directors at the company's 2013 annual meeting of stockholders. 

With the addition of Mitarotonda, the Jones board of directors will expand to 11 members, 8 of whom are independent, 10 of whom are non-management and all of whom are annually elected.  

SAN DIEGO & DALLAS — Novatel Wireless, a leading provider of intelligent wireless solutions, has entered into a supply agreement with LoJack SCI, a leading supplier of supply chain integrity and tracking solutions, which will help companies protect their supply chains.

NEW YORK, N.Y. — OrderGroove, a leader in subscription retail solutions, has appointed Mike Camp as COO.

WASHINGTON, D.C. — Pamela G. Bailey, president and CEO of the Grocery Manufacturers Association, has announced the addition of two new directors to the association’s federal affairs staff, Nancy Kohler and David Prestwood.

PLANO, Texas — Ruffles potato chips, one of the flagship brand's from PepsiCo's Frito-Lay division, has launched a new Ultimate Tangy Honey Mustard flavor potato chip alongside a comical marketing campaign in television, cinema and digital inspired by 1970s grindhouse-style action movies.

AUSTIN, Texas — H-E-B announced the statewide winners of its 12th annual H-E-B Excellence in Education Awards during a banquet at Austin’s Hilton Hotel.

At the ceremony, H-E-B chairman and CEO Charles Butt disbursed $585,000 in cash awards and grants and personally congratulated 23 educators, campuses, school districts and one early childhood agency for being among the best in Texas.

JACKSONVILLE, Fla. — Stein Mart has announced its plants to launch its e-commerce business, one of the company's several key initiatives for 2013 following reported financial results. 

The company has restated its 2011 periods and first quarter 2012 results, released its full-year 2012 financial numbers and said it will unveil several key initiatives in 2013.

MISSISSAUGA, Ontario — According to a survey conducted by Leger Marketing on behalf of Walmart Canada, Canadians would pay their mom an average annual salary of $161,287 per year.

A new ad campaign that seeks to show "the real Walmart" from the perspective of customers, employees and suppliers is sure to ignite renewed debate over the company’s impact.

Plano, Texas — Crossmark, a leading sales and marketing services company, has appointed Jim Rose as president of marketing services. 

The company sees the addition of Rose to its leadership team as a significant step toward bolstering its strong position and expertise in marketing services.

“We are excited to have Jim join our team to lead the further development and integration of marketing services that deliver value and growth for our clients,” said CEO Joe Crafton.