Marketing

KING OF PRUSSIA, Pa. — Godiva has signed a new multiyear agreement with eBay company GSI Commerce, which will enable the global chocolatier to leverage GSI’s omni-channel commerce, multichannel retailing and digital marketing services. 

New York -- Modell’s Sporting Goods will celebrate the grand opening of its store in Arlington, Va., on May 9.
   
The store is located in Pentagon Centre. With its opening, Modell’s will have a total of 154 storefronts.
 
“We are thrilled to have our 18th store in the Virginia-Maryland area,” said Modell’s president and CEO Mitchell Modell. “We look forward to becoming a stronghold in our new community and getting them everything they need for the summer.”
 

Mississauga, Ontario -- Target announced the soft opening dates for 24 locations in Western Canada, with 22 stores opening on May 7 and two  opening on May 14.

The openings, which include stores in British Columbia, Alberta and Manitoba, follow the opening of 24 stores across Ontario. As previously announced, Target plans to open 124 stores across Canada throughout 2013.

Bentonville, Ark. -- Wal-Mart Stores Inc. announced Monday that it has launched a new TV and digital ad campaign designed to demonstrate what the retailer describes as “The Real Walmart.”

The campaign also includes a dedicated website – therealwalmart.com – demonstrating how consumers rely on Walmart to save money, on the company’s career opportunities, and detailing how it creates efficiencies and works directly with manufacturers to help deliver low prices.

New York -- The Jones Group Inc. said Monday that it has nominated James Mitarotonda, chairman and CEO of Barington Capital Group, to its board of directors, expanding the board to 11 members.

Barington has about a 2.3% stake in Jones Group.

Irvine, Calif. -- Passco Cos. announced that Larry Sullivan has been named president, effective May 30.

Sullivan, who currently serves as CFO and CFO of Passco, succeeds William Winn, who recently resigned.

William Passo, founder, will remain in his current position as CEO.
 

Middleburg Heights, Ohio -- Brixmor Property Group announced that a 14,151-sq.-ft. Tuesday Morning recently opened at Southland Shopping Center, located in Middleburg Heights, Ohio.

Brixmor, based in New York City, is the owner of Southland Shopping Center.

Honolulu -- Jones Lang LaSalle said that it has named Wendell Brooks III as senior VP of the firm’s retail brokerage business in Hawaii.

Brooks will work closely with Hawaii Retail Market Lead Kirk Horiuchi to assist landlord and retail clients. He will be joined by James “Kimo” Greenwell and Robert Kelley, who will focus on retail leasing and sales.  Additionally, Melissa Masicampo joins the firm as brokerage coordinator and Mark Ching joins as graphic designer and marketing specialist to support the growing retail team.