Marketing

Toronto – Staples Canada has launched its seasonal back-to-school center, Staples.ca/backtoschool, and a television and media campaign. The online center features tips for parents, teachers and students, and an e-marketplace.

San Jose, Calif. – EBay has had success with the password reset it launched in May 2014, following the public revelation of a February 2014 security breach that may have exposed user information. According to Bloomberg, more than half of EBay’s existing 149 million customers have returned since the rest, and the company has also experienced 10-15% growth in new customers since that time.

Savannah, Ga. - Bill Bishop has been named VP of real estate and development of convenience store chain Parker’s, a new position for the company. He will work with president and CEO Greg Parker on the company’s strategic real estate negotiations and acquisitions, citing research and permitting coordination with local officials.

Canton, Mass. - Dunkin' Donuts has signed a multi-unit store development agreement with new franchisees, Brian and Sharon Weidendorf, to develop seven restaurants in Duluth, Minnesota, and the surrounding areas. The first restaurant is planned to open in spring 2015.

Fort Worth, Texas - David E. Pratt has joined Trademark Property Co. as VP mall and lifestyle leasing. Pratt brings 27 years of retail leasing experience to Trademark, where he will be responsible for leasing of the company’s lifestyle centers and malls.

The Children's Place has announced that Lou Lipschitz, a member of its board of directors and chair of the audit committee, has died.

"We are deeply saddened by the passing of our friend, colleague and trusted advisor Lou Lipschitz. Lou's financial leadership, and passion for our business, enriched our company and our board, and we will dearly miss his dedication, grace and wonderful sense of humor," Norman Matthews, The Children's Place chairman of the board, said.

Deerfield, Ill. -- Jerry Stephens has joined collaborative supply chain planning technology provider Market6 as VP, responsible for Market6's business with Kroger and their suppliers. Stephens joins Market6 from Dr. Pepper Snapple Group (DPGS) where he led DPSG's Kroger account team since 2011 and oversaw all aspects of sales, business development and strategic account planning.

Grand Rapids. Mich. – Meijer is reportedly focusing on making its apparel, footwear and accessories assortment more appealing to fashion-conscious customers. According to the Detroit News, Meijer is taking steps including redesigning its stores, hiring outside consultants and launching a multimedia marketing campaign to improve the appeal of apparel and related categories.