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Former president of ESPN joins Under Armour board
Baltimore -- Under Armour announced that George W. Bodenheimer, former president of sports network and entertainment company ESPN has joined the company's board of directors.
Bodenheimer is an ESPN and cable industry pioneer, having served as the company's longest-tenured President from 1998 to 2012, during which time he led an unprecedented period of global growth. He most recently served as executive chairman of ESPN, before retiring from the company in May 2014. -
Former ESPN head joins Under Armour board
Under Armour’s newest board member is former ESPN president George Bondenheimer.
"We are excited to have George Bodenheimer joining our board," Under Armour CEO and chairman Kevin Plank said "His pioneering vision and his experience building and leading a global sports media brand will bring important perspective and expertise to our company as we continue to expand the UA brand globally."