Marketing

Leading footwear manufacturer Wolverine Worldwide added an executive with an ideal background for a data insecure world to its board of directors.

All-Rite Construction delivers on-time and on-budget with quality you can depend on.
 

New York -- For the second year in a row, Apple ranks as the most valuable brand in the world, followed by Google, on Interbrand’s 15th annual Best Global Brands Report. Apple was valued at $118.9 billion, up 21% over last year, while Google was valued at $107.43 billion, up 15%. Rounding out the top five were Coca-Cola, IBM and Microsoft. It was the first time in the history of the Best Global Brands report that two global brands – not just one – had a brand value that exceeded $100 billion.

By Mike Moriarty, A.T. Kearney

Well, well, well. Amazon is opening a store.  Isn’t that nice!

Now, does that make the company an enormous on-line retailer with “a store”, or does it make Amazon a small to mid-sized retailer with an enormous online presence?

It almost doesn’t make any difference — and that in itself makes a difference. Welcome to planet Earth, Amazon!

The recently released 2014 Food, Drink, and Consumer Goods Outlook Survey from audit, tax and advisory firm KPMG is highlighting some key initiatives that consumer goods executives are focusing on to transform their businesses. The goals range from updating operational efficiencies and technology to making a push for product innovation, according to survey results.
 

Big Lots is preparing for the grand opening celebration of its newest store at 9 a.m. Friday, October 17, and baseball great Mariano Rivera will be in attendance.

Rivera, who spent 17 seasons with the New York Yankees as a relief pitcher, will kick off the store opening with an autograph session from 10 a.m-noon.

"What better way to celebrate our new store in North Bergen than by welcoming New York Yankee great Mariano Rivera to join us on this special day," said CEO and president David Campisi.

Genesco’s Lids division has acquired Jersey City Canada, a licensed sports apparel, headwear and novelty company operating 28 retail stores across four Canadian Provinces.  

The acquisition includes nine headwear only Capz stores, and two websites operating under www.jerseycity.ca and www.CFLshop.ca. Partnering with the CFL, Lids will become the online provider of the Canadian Football League officially licensed merchandise. With this acquisition, Lids will now operate more than 150 locations across Canada, an increase of roughly 35%.

Moki, a leading mobile software platform, has appointed Chander Chawla VP of marketing and product strategy. With Chawla on board, Moki said it plans to open an office in Palo Alto, California, to better serve its growing customer base.

Chawla, who has been in the mobile industry for 15 years, has been credited with leading the growth of public Wi-Fi and wearable devices at T-Mobile and National Semiconductor.