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Marketing

  • RadioShack marketing chief goes to At Home

    Plano, Texas - Home décor superstore retailer At Home has appointed Jennifer Warren as its new chief marketing officer.  Warren most recently held the same position for Radio Shack, where she was responsible for leading the marketing, consumer insights, private brand strategy, public relations and omnichannel teams.  
  • It's an omnichannel holiday for CVS customers

    CVS has developed an omnichannel strategy for this holiday season that focuses on targeting customers online, on mobile and in stores.

    Consumers can follow @CVS_Extra on Twitter to learn about upcoming promotions and ways to win a variety of gift items through special contests. Additional holiday savings and tips can be found on the CVS Facebook page.

  • FRCH annouces new director, new business development

    CINCINNATI– FRCH Design Worldwide announced that Thomas Smith has joined FRCH as director, new business development for the firm’s Retail/Mixed-Use practice.    Smith will be based in Los Angeles and will be responsible for establishing new relationships for the firm throughout North America, supporting offices in Cincinnati, New York and a soon to be established office in Los Angeles.    
  • American Apparel restructures board

    Embattled retailer American Apparel Inc. is restructuring its board amid rumors that the company is evaluating an offer to sell itself at a hefty premium.

    The company, which recently ousted its chief executive and founder Dov Charney, announced that Allan Mayer and David Danziger have stepped down as co-chairmen of the board and will be replaced by board member Colleen B. Brown as chairperson. Mayer and Danziger will continue to serve as members of the board and will retain their positions as chairs of the compensation and audit committees, respectively.

  • Belk renews EBay Enterprise omnichannel customer service deal

      Charlotte, N.C. - Belk Inc. has renewed an agreement with EBay Enterprise to provide multi-site customer support to scale with Belk’s continual growth. Belk first partnered with EBay Enterprise in 2008 with the launch of Belk.com.   
  • Safeway scores 100% on Corporate Equality Index

    PLEASANTON, Calif. - For the second year in a row, Safeway Inc. has received a perfect score of 100% on the Corporate Equality Index (CEI), a national benchmarking survey and report on corporate policies and practices pertinent to LGBT equality, administered by the Human Rights Campaign Foundation.  
  • Industry leaders to be honored at Big Show

    Executives from The Home Depot, Warby Parker and Chico’s will receive top honors from the retail industry next month when the National Retail Federation convenes its annual Big Show in New York.

  • Belk extends eBay partnership

    Belk Inc. has renewed its agreement with eBay Enterprise to manage multi-site customer support.

    Belk first partnered with eBay Enterprise in 2008 with the launch of Belk.com. Since then, Belk has increased its online business significantly and eBay Enterprise has continued to support that growth by providing customer sales and service solutions through various contact channels.

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