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Fashion brand brings e-commerce platform in house to drive expansion
On pace to double its online business for fiscal 2016, apparel retailer J. Lindeberg is ready to take control of its e-commerce destiny. The company, known for its men's and women's fashion and golf apparel and accessories, recently launched in Canada, and now has its sights set on digital expansion into North and South America. At the core of this expansion is bringing its operating platform in-house. -
PepsiCo vet to head up Toys ‘R’ Us global marketing
Toys "R" Us has hired a veteran marketer to lead its global marketing efforts. The retailer announced that Carla Hassan will join the company as executive VP, global chief marketing officer, effective February 20, 2017. She will report directly to chairman and CEO Dave Brandon. Hassan was most recently senior VP, brand management for PepsiCo's Global Beverage Group, where she was responsible for driving the growth agenda for brands including Pepsi, 7UP, Mountain Dew, and Gatorade.

