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Sherwin-Williams opens Spanish-language content platform
Cleveland - Sherwin-Williams is launching an online Spanish-language platform, SWLatino.com, focusing on Hispanic homeowners, contractors and designers. Sherwin-Williams will feature tips, how-to articles and color information from leading Hispanic bloggers and Sherwin-Williams color experts.
The new site, integrated with Sherwin-Williams Facebook and Twitter accounts, will connect Latino paint and color professionals, homeowners and designers with Spanish-language content.
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Swatch sues Target
New York -- Swatch Group SA is suing Target Corp. for illegally selling watches that copy Swatch watches.
Swatch, in a lawsuit made public on Monday, accused the retailer of infringing its designs for "multi-colored" and "zebra watches." The watchmaker said the quality of the Target watches is inferior compared to its own and that their sale is likely to confuse consumers and hurt Swatch's sales.