Winn-Dixie plots new stores; continues to convert Harveys Supermarket locations
The Winn-Dixie Company is expanding as it continues to unify its store portfolio under one banner.
The regional grocer is strengthening its presence in Florida. It plans to open new stores in Keystone Heights and Alachua in the coming months, followed by a new outpost in Zephyrhills later this year. (Earlier this year, Southeastern Grocers changed its name to The Winn-Dixie Company.)
In addition, Winn-Dixie has completed the conversion of eight Harveys Supermarket locations to the Winn-Dixie banner. The completed conversions are part of company’s broader reinvestment in Florida and its hometown of Jacksonville. It recently formalized that commitment through an agreement to invest $65 million over the next five years in its Jacksonville operations, including its store support center, neighborhood stores and local workforce.
“Completing these conversions is a defining milestone for The Winn-Dixie Company and an important step forward for the communities we proudly serve,” stated Anthony Hucker, chairman and CEO, Winn-Dixie Company. “For more than a century, Winn-Dixie has been part of family meals, neighborhood traditions and everyday moments across Florida and southern Georgia. Today, we are building on that legacy with a reinvigorated brand, a renewed commitment to our customers and associates, and a clear focus on the future. “
The newly converted Winn-Dixie locations include:
- 201 W. 48th St., Jacksonville, FL 32208
- 5250 Moncrief Road W., Jacksonville, FL 32209
- 5909 University Blvd. W., Jacksonville, FL 32216
- 4506 SW Heritage Oaks Circle, Lake City, FL 32024
- 2630 U.S. Highway 92, Lakeland, FL 33801
- 1305 Ariana St. W., Lakeland, FL 33803
- 3435 N. Pine Ave., Ocala, FL 34475
- 3606 S. Second St., Folkston, GA 31537
Each of the newly converted Winn-Dixie stores features a refreshed look and full product lineup, including signature own brand products, fresh produce, quality meats and prepared foods. Customers continue to be served by the same trusted local associates they know in a more seamless Winn-Dixie shopping environment, the company said.
