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03/31/2021

Topgolf founders launching mini-golf, entertainment concept in the U.S.

Marianne Wilson
Editor-in-Chief
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Puttshack Atlanta
Puttshack Atlanta

An entertainment concept that combines tech-infused mini-golf with food and drink is set to open its first U.S. location.

Puttshack will make its U.S. debut in Atlanta, at new mixed-use development The Interlock, on April 21. The concept was created by Steve and Dave Jolliffe, original founders of Topgolf and World Golf Systems, and Adam Breeden, co-founder of Flight Club, Ace Bounce and All Star Lanes. 

The 25,000-sq.-ft., upscale-looking space in Atlanta will feature four tech-driven, “highly-competitive” mini-golf courses, a high-concept menu, a full bar and an indoor-outdoor rooftop patio. Puttshack’s courses are colorful and high-energy, with custom-themed holes, interactive leader boards and a digital prize wheel. Each customer is assigned a sanitized ball with a chip that automatically records their shot and registers their score on the leaderboard.  

Children are welcome to play, but only to a certain time on certain days and they must be supervised by an adult. The courses are not recommended for children under the age of seven.  

Puttshack’s Atlanta site will join the brand's three current locations in London. More U.S. sites are in the works, with openings in Chicago and Miami later this year. The company also recently signed a lease to open in Nashville, at the site of the Old Gibson Guitar factory in The Gulch neighborhood. The location is expected to open in the second half of 2023. 

"We are thrilled to be opening Puttshack's first U.S. location in Atlanta," said Joe Vrankin, CEO of Puttshack. "This city has an amazing energy, and we can't wait to bring the Puttshack experience to the community in just a few short weeks." 

As Puttshack looks to deepen its roots in the local Atlanta community, Puttshack Atlanta has also committed to supporting the local hospitality industry by partnering with Giving Kitchen in Atlanta, a nonprofit organization that provides emergency assistance to food service workers through financial support and a network of community resources. As part of its menu give-back program, Puttshack is pledging $1.00 for every purchase of the Georgia Tailpipe, a locally inspired and sourced sharable dish of in-house slow-roasted pulled pork, bacon collard greens and pimento cheese spring rolls.