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Urban Outfitters joins the political fray

7/18/2016

Urban Outfitters, which has a history of selling products that can sometimes cause offense (at least to some consumers), has entered the presidential debate.



The chain is offering a range of merchandise criticizing Donald Trump, Bloomberg reported, including a book of Trump quotations styled to look like Chinese communist leader Mao Zedong’s Little Red Book.



“It is unusual for a company to step so boldly into politics, particularly in a campaign as polarizing as this one,” Allen Adamson, who runs the branding firm Brand Simple Consulting, told Bloomberg. For more, click here.


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