Amazon is hiring for shoppable interactive video start-up

Amazon is on the hunt for a team to head up its newest business venture.



The online giant is launching a new start-up called “Amazon Live.” The division “builds interactive streaming experiences that create new shopping experiences for customers,” according to a posting on Amazon Jobs.



As the start-up focuses on incorporating videos into the shopping experience, Amazon needs a team to manage these operations. Currently, the online giant is targeting user experience designers, as well as a software development manager and engineers, according to the job postings.



All candidates must be interested in working in a “creative, fast paced, entrepreneurial work environment.” They will also be tasked with inventing and launching innovative designs that directly impact Amazon customers, the postings said.



Amazon’s current videos resemble product demonstrations, ranging from short cooking tutorials to home improvement to gadget reviews. However, they are not live, according to CNBC.



Once Amazon has a team onboard however, the start-up could expand into more social-media-like initiatives, similar to the YouTube personalities it uses to sell Amazon-listed products through its “influencers” program, the report added.