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Target launches services and deals for last-minute holiday shoppers

Target holiday ad with boy and Christmas tree.
Target is serving the needs of late holiday shoppers.

Target is aiming squarely at holiday shoppers who haven’t finished (or maybe even started) making their seasonal purchases yet.

The department store chain, which kicked off its Black Friday promotion in late October, has extended its operating hours at most stores from 7 a.m. to midnight through Dec. 23 and from p a.m. until 8 p.m. local time on Dec. 24.  All stores will reopen at their regular times on Dec. 26.

In addition, customers can make drive up or order pickup purchases online or with the Target app as late as 6 p.m. local time at most stores on Sunday, Dec. 24, and collect their items on the same day, no pickup window or membership required. Order pickup times may vary by store. 

Orders placed via Target’s Shipt same-day delivery service before 4 p.m. local time on Sunday, Dec. 24, will be delivered to customer doorsteps in as soon as one hour. Deliveries on orders of $35 or more are free for Shipt members or $9.99 per order for customers without a Shipt membership. Shoppers can save 50% off a new annual Shipt membership from Dec. 17-30.

Other offerings include a number of “top deals” available through Saturday, Dec. 16, with a new batch of top deals to be made available Dec. 17-24. See a partial list of deals here.

And with the purchase of a gift card, select Target stores will offer gift wrap and gift card holder giveaways featuring custom calligraphy for an extra dose of ease.

[Read more: Target holiday marketing includes pop-ups; in-store, digital experiences]

"Making last-minute holiday shopping easy and affordable for our guests is a top priority," said Mark Schindele, executive VP and chief stores officer, Target. "We're doing that in so many ways, including offering new, deep deals, extended holiday hours and our convenient same-day services. Our stores are stocked and ready, and we're proud to have the best team in retail standing by to make the last few shopping days joyful and seamless for our guests."

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