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Survey reveals package theft is a growing problem

Package theft (Photo: RightFrame PhotoVideo)
Porch piracy increasingly concerns consumers (Photo: RightFrame PhotoVideo).

Porch piracy is on the rise as the holiday shopping season enters its peak period.

According to the "2024 Porch Pirates & Holiday Shopping Report" from InsuranceQuotes.com, 31% of surveyed U.S. consumers said they have had a delivered package stolen from their porch, doorstep or building lobby – a crime commonly referred to as "porch piracy." 

This is a 29% increase from the 24% of respondents from the 2023 edition of the survey who said they had been victimized by porch piracy. Roughly one-in-three (34%) respondents wants the next U.S. president to address the issue of package theft, including 45% of respondents who make less than $50,000 annually.

Porch pirates are causing a significant amount of consumer stress, as 55% of respondents, including 73% of 18-to-29-year-olds, say that thinking about the possibility of their packages being stolen gives them anxiety. 

[READ MORE: Survey: Younger shoppers, those in cities more likely to experience package theft]

The survey also examined consumer attitudes toward a variety of other holiday shopping-related topics:

Artificial intelligence

Thirteen percent of respondents say that this year they’re using ChatGPT or another similar generative AI tool to assist with their holiday shopping. Gen Z and millennial respondents are more likely to get their gift ideas from AI, with 22% of 18-29 year-olds and 19% of 30-49-year-olds responding yes.

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Social media

Half of respondents say that they are buying at least one item they saw promoted on social media for a holiday purchase. This represents a 35% jump from 2023, when 37% of respondents said social media influenced their shopping list.

Taylor Swift

Close to one in 10 (8%) of respondents – including 14% of 18 to 29-year-olds – say that this holiday season they are buying at least one Taylor Swift-related gift (like tickets, merchandise, clothing, etc.). This is a slight dip from the 9% who reported they would do so in 2023.

Buying a gift for yourself

Close to two-thirds (63%) of respondents say they are buying at least one gift for themselves, including 79% of18 to 29-year-olds.

"Retail research shows that the holiday shopping season is getting longer," said Michael Giusti, InsuranceQuotes.com analyst and author of the report. "With so much online shopping happening at one time, porch pirates have more and more opportunities to strike."

Data collection was conducted by SSRS from Nov. 1-4, 2024, among a sample of 1,006 respondents.

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