Shopify connects retailers to brand ambassadors

Shopify is integrating with an app that enables its users to directly establish ambassador and influencer programs.

The e-commerce platform is making the TVPage Ambassador Storefront app available to retailers to seamlessly source a network of brand ambassadors. 

The company that powers virtual brand ambassador storefronts for e-commerce, is now available to all businesses powered by Shopify. The TVPage Ambassador Storefront app enables businesses using Shopify to directly through the platform to increase performance based marketing channels and drive new revenue. 

Through TVPage technology, retailers of any size on Shopify can now grow an online sales network with the intent of representing their brands, increasing traffic and generating sales. E-commerce stores using the Shopify platform can enlist ambassadors to sell online through personalized virtual storefronts using shoppable video, product collections and live events designed to increase consumer engagement. 

Fully equipped with shoppable video, photo collections, and live streaming, the TVPage app handles everything including awarding commission for ambassadors. Macy’s leverages TVPage technology to support its Style Crew program, which enables employees and customers to create and share shoppable videos and images on personalized video storefronts on the Macy’s e-commerce site and across social media.

“Large brands have been leveraging and growing online ambassador programs for years now,” said Allon Caidar, CEO and co-founder, TVPage. “Now directly through the Shopify platform, smaller and emerging e-commerce stores can leverage social selling strategies with online ambassadors that will create measurable value for their businesses. We give businesses of any size the tools to grow their presence online.”