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Sales rise in June for ninth straight month amid sales events

Retail, customer and woman with fashion, luxury and shopping with boutique items, selection and happiness. Female shopper, client and lady with clothes, sales discount and outfit choice in a store; Shutterstock ID 2315198339
Sales in clothing and accessories stores rose 0.63% month over month in June.

The summer shopping season got off to a solid start in June as shoppers took advantage of special seasonal sales events by Amazon and other retailers.

Core retail sales rose 0.36% month over month in June — and were up 10.08% year over year, according to the CNBC/NRF Retail Monitor, released by the National Retail Federation. That compared with increases of 0.39% month over month and 6.98% year over year in May. (Core retail sales exclude restaurants, auto dealers and gasoline stations.)

Total retail sales (including restaurants but excluding automobile dealers and gas stations) rose 0.33% seasonally adjusted month over month and were up 9.41% year over year. That compared with increases of 0.42% month over month and 7.19% year over year in May. June marked the ninth consecutive month of sales gains.

The unusually large year-over-year increases were because of the comparison against slow sales in June 2025, noted the NRF. Calculated on a seasonally adjusted basis to compensate, total sales were up 4.26% and core sales were up 4.23%.

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June sales were up in all but two — electronics/appliance stores and furniture/home furnishings stores — of nine categories on a monthly basis. Specifics from key sectors are below:

•Sporting goods, hobby, music and book stores were up 0.45% month over month and up 18.53% year over year.

•Electronics and appliance stores were down 0.01% month over month but up 14.16% year over year.

•Clothing and accessories stores were up 0.63% month over month and up 13.65% year over year.

•Digital products (such as electronic books and games) were up 1.25% month over month and up 13.56% year over year.

•Health and personal care stores were up 0.5% month over month and up 12.87% year over year.

•General merchandise stores were up 0.29% month over month and up 9.9% year over year.

•Grocery and beverage stores were up 0.25% month over month and up 5.26% year over year.

•Furniture and home furnishings stores were down 0.16% month over month but up 4.92% year over year.

•Building and garden supply stores were up 0.06% month over month and up 4.04% year over year.

Unlike survey-based numbers collected by the Census Bureau, the Retail Monitor uses actual, anonymized credit and debit card purchase data compiled by Affinity Solutions.

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